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fishforclicks online guides

A set of guides that we have put together to help you get more out of your web sites,

Filesize: 340KB

Format: PDF

Planning your website

This guide covers the planning stage of building your website including identifying your target audience, choosing a domain name and hosting, drawing site maps/ wire frames and conducting competitor research.

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Filesize: 710KB

Format: PDF

Building your website (HTML & CSS)

This guide will introduce you to the concepts behind building a web site, looking at the different software available, using HTML & CSS and writing a basic web page.

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Filesize: 576KB

Format: PDF

Marketing your website

This guide will provide you with practical online and offline marketing ideas you can apply to drive traffic to your site covering search engine optimisation, pay per click advertising, affiliate marketing, directories, Email marketing, advertising networks, social media, PR and print advertising.

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Filesize: 464KB

Format: PDF

Improving your website

This guide will introduce you to the methods, tools and resources available for you to analyse your website and use that data to make it even better, including web analytics, heat maps, user feedback and testing & optimisation.

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